Your roadmap to launching a purpose-fueled business or nonprofit in 6-weeks without big startup costs or overwhelm, so you can live a life you love with lasting success and impact.

Regularly $1497

Pre-Sale Special $497

Like you, I never felt I belonged in the 9-5 world.

Hi, I'm Dr. Johnna.


My heart yearned for something bigger - a life built around my passions, not someone else's dreams.


Photography and helping others called to me since childhood. In 2008, I founded Star Shooter: Phototherapy for Kids, a 501c3 nonprofit using therapeutic photography to empower at-risk children and combat human trafficking. Our workshops reached vulnerable youth from Bangladesh to Kansas City.


This mission evolved into Johnna Brynn Photography LLC, and one brave decision turned into a thriving 15-year business that's taken me across the globe, creating impact I never imagined possible.


I carved this path without a roadmap, learning through costly trial and error. Now, I'm here to give you what I wished I had - a clear, step-by-step guide to turn your passions into a purposeful business that brings both meaning and success.

Are you ready to leave your comfort zone behind so you can step into a life that sets souls on fire?

Stop dreaming about "someday" and start building a life that gives you chills.

INTRODUCING...

PASSION TO PROFIT

The Passion to Profit program shows you how to turn what you love into a thriving business, step by step, without the hefty startup costs or overwhelming plans.


6 Modules

Live Weekly Calls

Lifetime Access

Regularly $1497

Pre-Sale Special $497!


--- LIMITED TIME ONLY $100 OFF ---

DISCOUNT CODE: PASSION2025

You will learn...

  • How to have a clear and actionable business idea aligned with your passions, so you never have to wonder what your next steps will be.
  • How to launch your business with minimal startup costs and a strong brand identity. (You don't need angel investors to get started! Crazy, right?!)
  • How to deal with the unexpected turns that come with running a business, so you can continue to grow with confidence and determination.

Imagine having the time and energy freedom to...

  • Do what you want when you want on your own terms, and not someone else’s.
  • Wake up each day pursuing your mission and focusing on your priorities.
  • Work and play when it is best for you.
  • Have the mental clarity and emotional space to give to your loved ones.
  • Have the ability to take trips whenever you feel the need to reset and refresh.

The amount of freedom you can have by putting your PASSIONS FIRST can be your reality!

You will have confidence and truly believe in yourself, knowing that what you have to offer is important and needed in this world!


This program will equip you with knowing the next steps to take to get your business out of the clouds and into reality.

This is Perfect for You if you...

  • aspire to be your own boss
  • want a life of time and energy freedom
  • are ready to take the steps to building your own business full of meaning and impact
  • want to work towards your own dreams rather than someone else’s
  • want to leave your legacy footprint
  • have tried to be an entrepreneur or launch a business idea, but can’t figure out how to move forward
  • lack clarity of how to market who you really are, your story and brand


You may think you need a big startup costs, a business plan, education or more knowledge to begin, but in reality... you need none of this!


You only need to believe in yourself and have a clear step-by-step guide to put your business into action!

INSIDE PASSION TO PROFIT

By the End of the Course, You Will:

  • Have a clear roadmap to turn what you love doing into a business people are excited to pay for.
  • Use a proven launch blueprint to confidently take your idea from concept to open-for-business.
  • Build an authentic brand that effortlessly attracts your perfect clients.
  • Sell authentically and turn conversations into clients without feeling pushy.
  • Build a standout online presence that converts visitors into buyers with ease.
  • Launch your business affordably with essential tools that won't break the bank.
  • Grow your side hustle into a steady, sustainable business at your ideal pace.
  • Overcome self-doubt and transform challenges into pathways to success.
  • Create a business that reflects your values, passions, and dreams.

Regularly $1,497

Pre-Sale Special $497

Payment Plan


  • 6 Live Group Calls
  • Lifetime Access to the Course
    + All Updates
  • Workbook, Guides, etc
  • Bonus! Dr. J's Resource Vault

Paid In Full


  • 6 Live Group Calls
  • Lifetime Access to the Course
  • Workbook, Guides, etc
  • Bonus! Dr. J's Resource Vault
  • Bonus! 60min 1:1 with Dr. Johnna ($333 value)

You never have to feel stuck, overwhelmed, or frustrated by working for someone else’s dreams while yours take a back seat.


Join Passion to Profit and gain the clarity, confidence, and tools you need to create a business you love—without looking back.

Ready for Your Life to Change?


You believe you have a PASSION worth pursuing and a PURPOSE worth sharing with the world.


You have the determination to make an impact but need guidance to turn your ideas into clear and actionable steps.


You know you’re meant for more and crave the freedom to create a business and life on your terms.


If this sounds like you, Passion to Profit was made for you!

Let’s bring your vision to life together.

What We Cover...

Module 1

UNLEASH & ALIGN YOUR PASSION & PURPOSE


Transform what lights you up into a business that stands out
In this foundation-setting module, you'll:

Discover Your Secret Sauce: Map out where your natural talents, deepest interests, and core values meet to find your unique sweet spot.

Uncover Your Power Story:Dig deep to reveal the compelling 'why' that'll drive your business forward and connect with dream clients.

Turn Your Magic into Money:Learn how to package your passion into solutions people actually need (and can't wait to pay for).

Module 2

CREATE YOUR BUSINESS SUCCESS BLUEPRINT



Design an idea that sells and serves

Find Your Money-Making Magic
Shape your passion into an offer people can't resist.

Know Your Perfect People
Get inside the minds of your ideal clients (and learn exactly what they want).

Prove Your Idea Works
Test your concept with simple strategies that save time and prevent costly mistakes.






Module 3

BUILD YOUR STANDOUT BRAND ONLINE



Create a brand that captures hearts (and turns heads)

Tell Your Magnetic Story
Craft a brand narrative that makes perfect clients think "This is exactly what I've been looking for!"

Look Like a Pro (Without Going Broke)
Create scroll-stopping visuals using clever, low-cost tools that look anything but budget.

Build Your Digital Home
Launch a website that works like your 24/7 sales team (even if you're not tech-savvy).



Module 4

YOUR DREAM LAUNCH SUCCESS FORMULA


Launch with confidence (and keep it legal)

Protect Your Dream
Get the no-fluff legal guide to set up your business right - from picking the perfect structure (LLC, sole proprietorship, or nonprofit) to checking all the legal boxes.

Launch Without Breaking the Bank
Map out your smart-start strategy using insider tricks that save money but look pro.

Share Your Magic
Master feel-good marketing that attracts dream clients (without ever feeling pushy or salesy).


Module 5

UNSTOPPABLE: YOUR SUCCESS MINDSET PLAYBOOK


From self-doubt to unstoppable

Own Your Power
Transform self-doubt into unshakeable confidence and watch your business soar (no more playing small).

Turn Setbacks into Comebacks
Master proven techniques to stay cool under pressure and bounce back stronger (because real success isn't always smooth).

Fuel Your Fire
Keep your passion burning bright with energy-smart strategies that prevent burnout and maintain your momentum.



Module 6

RESILIENT GROWTH FOR A LASTING LEGACY


Your blueprint for sustainable success

Your Next 90 Days of Magic
Map out clear, exciting goals that turn your launch momentum into lasting success (with action steps you'll actually want to take).

Grow Without the Overwhelm
Master the art of smart scaling - from reinvesting profits to streamlining your systems (while keeping your life in balance).

Build Your Dream Future
Create a business that grows with you, not against you - designed for long-term success and the lifestyle you crave.

How Does It Work?

Once you have enrolled, you will receive an email with a link to join the live sessions via Zoom. You will also receive an email with login information to the course platform where all the lessons will be available to you and all included resources.


You will have lifetime access to the online course and all future updates.

I know exactly how you are feeling...

I know exactly how you are feeling because I’ve been there too -wanting more from my life, more meaning, more impact, doing what I love.


I no longer wanted to work hard at someone else’s dreams, I wanted to be my own boss and have the time and energy freedom to do what brings me joy.


Starting my own non-profit organization and then my own LLC photography business led to many years of success and fulfillment that no other job could bring.

Picture This...

You wake up on a Monday morning actually excited to start your day. That nagging voice that used to whisper "there has to be more than this" has been replaced with the quiet confidence of knowing you're building something that matters.

Your business isn't just another job - it's the perfect blend of what you love and what people need.

Here's What's Possible...

From Dream to Reality (Without Breaking the Bank)
Remember when starting a business felt overwhelming? Now you'll have a clear, simple path to launch your passion project without draining your savings or drowning in complicated plans.


Your Perfect People Find You...

Instead of chasing clients, you'll watch as they naturally gravitate to your authentic brand. Your message resonates so deeply that perfect-fit customers think "Finally! This is exactly what I've been looking for."


Built for Life, Not Just Profit

Your business flows with your life, not against it. Each day brings the freedom to work in your zone of genius, knowing you're creating impact while building the lifestyle you've always wanted. No more asking "what if?" or watching others live out your dreams.


This is your time to build something that lights you up and sets you free.

If this is the year that you finally want to build a business you love, the PASSION TO PROFIT is for you.


This Is For You If:

  • You’re ready to say Yes to your passions and create a purpose-driven business.
  • You’re committed to making your dreams a priority and taking action to achieve them.
  • You want to live life on your own terms, tapping into your fullest potential.
  • You value freedom, fulfillment, and the opportunity to align your work with what truly matters to you.
  • You’re eager to learn, grow, and take ownership of building a business you love.

This Is NOT For You If:

  • You want a "done for you" service and expect success without effort.
  • You’re looking for a “get-rich-quick” scheme or a shortcut to instant profits.
  • You lack the drive or belief that you are capable of achieving more.
  • You’re unwilling to invest time and energy into learning and growing your business.
  • You’re not ready to step out of your comfort zone and embrace the journey of entrepreneurship.

Are You Ready to Change Your Tomorrow?

Your dream life can be yours. You're one decision away from turning your passions into a business and waking up everyday to a life you'll love.


The one step to creating your passion-fueld business can be simple with the tools and support of PASSION TO PROFIT.

Frequently Asked Questions

Will I have lifetime access to the course?

Yes, of course! You will have access to the student portal and be able to review all materials and recorded videos anytime you like.

I believe this is perfect for me, but is there any guarantee in case this does not work?

Along with my guidance, your results will ultimately depend on the amount of action you take. As your coach, I can only hold you accountable for the application you put into process. In the end, it’s you and your willingness to commit that will make it work.

Fun note: When I was dating my husband, he asked "how did you finish a doctorate degree?!" and I simply stated, "I just applied myself." It's all in the little steps! You've got this, and I'm here for it! :) Let's do this!

What is the refund policy?

Due to the digital nature of the program, no refunds are provided.

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